Bella B Rebrand
Bella B is an organic company that makes mom and baby body care products. I reimagined the brand and transformed it into babybee. To showcase the new identity, I focused on their product "little bee rub" and designed a new identity, product, and packaging.
babybee Chest Rub is for tiny humans who need soothing. It comes with a silicone honeycomb applicator for parents who need a messy free application.
Before
Sketches
When redesigning this company and its product, the biggest concern was making the company and product accessible and approachable.
Visual Identity
Product and Packaging Redesign
Final Redesign